Kohls Financial Analysis Essay - 2552 Words

Kohl’s Corporation Financial Analysis American retailer Kohl’s has become a prevalent fixture for the purchase of discounted clothing and home goods in the mid-west for over twenty-five years. The history of the company however has roots much more modest than present day market dominance would suggest. Dating back to a Wisconsin supermarket in 1946, founder Max Kohl grew his small business to the most successful chain of supermarkets in the Milwaukee area (12). By 1962 Kohl opened his first department store in Brookfield, Wisconsin where an eclectic selection of merchandise, from sporting goods, motor oil and candy, was sold (11). In 1972, the Kohl’s Company which by then consisted of 50 grocery stores, six department stores, three drug†¦show more content†¦By 2011, Kohl’s corporation reported 1097 stores and a net income of 1.1 million dollars. (12) Since its first public offering, Kohl’s Corporation has shown steady growth and strong profits and much of that is a result of exclusive and private brands, ability to embrace technological changes and carefully adjusting its business model to changing customer expectations. The launching of Kohls.com in 2001 has resulted in steady sales growth in the e-commerce portion of the company. To support the internet sales, a 940,000 square foot distribution center was opened in 2001 and a second one was opened in 2010. As internet sales continued to increase to more than 50% of its previous years sales, a third distribution plant has been acquired in Edgewood, Maryland (16). The new facility is 602,000 square feet but Kohl’s plans to expand the building to more than 1 million square feet by 2012. (15). This would indicate that Kohl’s intends to continue expanding the e-commerce portion of the corporation and is making all necessary preparations to support the growth. In March of 2011, Kohl’s also announced its plans to remodel 100 stores, an 18 percent increase from 2010 (18) leading to speculation that Kohl’s may be tryingShow MoreRelatedKohl s Financial Analysis Paper1057 Words   |  5 PagesKohl’s Financial Analysis Introduction Kohl’s Corporation (Kohl’s) is the second largest specialty department store. It sells private la-bels, national brand items, footwear, accessories, beauty and home products. It even has many of their own labels. The company operates 1,162 department stores in 49 states of the U.S. It has a web site www.kohls.com where you can buy the same items they sell in the store or their online exclusives. It also operates a nationwide loyalty program called Yes2You rewardsRead MoreAnalysis Of Macys, Kohls And Burlington1544 Words   |  7 PagesIntroduction The companies that were chosen for a company analysis include Macy’s, Kohl’s, and Burlington. 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